HOW TO COMMUNICATE CLEARLY WITH CLIENTS
- Maria Aika Garchitorena
- Jul 16, 2022
- 3 min read

You're accustomed to conversing back and forth with your clients on a frequent basis as a professional—possibly even daily. Whether you are selling a service or a product, building and maintaining connections with your consumers through regular contact is essential to keeping them coming back to your business time and time again. These relationships can also be strengthened by having effective communication skills.
No of how long you've been a virtual assistant, freelancer, or another kind of business owner, brushing up on your communication skills is always a good idea. Growth is, as we all know, a crucial component of this sector as well. You must continuously endeavor to expand your clientele, which necessitates your ability to communicate in.
Communication Tips as a Virtual Assistant
1. Set communication procedures
Let the client know the best way to communicate their needs with you. Often this is via email or project management system, but you will decide what works best for you. We’ve all heard of those clients who phone you every time they have a question. This is not an efficient way to work as a VA. You need to manage requests and questions well so that you can stay on task.
2. Consider a regular production call
If you are not currently doing a weekly phone/video call with your clients, you may want to add one to your communication procedures. Speaking face to face (even on video) helps you build the relationship quickly and convey a lot of information in a short period of time. A 15 or 20 minute call every week can gather and share a lot of information. Be sure to use an agenda to keep your call on track and on time. Manage the remainder of the week via email or project management system.
3. Verify receipt of emails
When a client sends you an email, don’t make them wonder if you saw it or what is happening with their request. Respond simply that you received their request and let them know when they can expect to receive the completed work. Not knowing what the status of a request is accounts for most of the anxiety that clients feel around working virtually.
4. Clarify unclear stuff
Be sure to understand the task fully before starting the work. If a client’s request is unclear, be sure to get the details worked out so that you don’t waste your time or their money. It takes a moment to verify the details of any task before you begin, to ensure a smooth working relationship.
5. Check in regularly
Our clients hire us because they are busy, and often overwhelmed. If you take the initiative to reach out to them to keep everything you are doing together on track, they will feel supported and less stressed. Check in regularly to make sure they are sending you the work they are supposed to, and if you are working on longer term tasks (over a few days or a week, for instance), status updates are a really good thing to implement.
6. Be brief but detailed
Don’t write clients an essay every time you send them an email. Focus on being concise in your message – greeting, purpose of email, items or information required, and brief details, and expected delivery date – should be the main items in your communications. Keeping your communications brief allows you to leave out all unnecessary stuff and focus on clarity in your communication.
7. Incorporate your personality
Being brief and focused in communications does not mean that you need to be boring or regimented. On the contrary, you want to build a relationship with your clients.
On production calls, greet them and ask about their weekend – just don’t spend 20 minutes talking about your family or theirs. It’s a work call – manage it as such.
In emails, include friendly wording, just don’t get carried away with stories or explanations. If something requires a detailed explanation, jump on a quick phone call to do that.
Always be friendly and supportive – it’s the nature of our work!
Communicating well with your clients will help you to build a very loyal client base – and helps you get clients more easily too. When you communicate well, you will be relaxed and confident.
Now that you’re equipped with some great tips for communicating clearly with your clients, it’s time to put them into action.



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